Thursday 10 November 2011

Growing Your Online Business - Getting Started with SEO



You can succeed and make money based on SEO for your sites, and it is a lot easier than you imagined. But do realize that you will need to do a fair amount of work on the front end and some maintenance on the back end.

Once you begin your SEO journey, then vow that nothing will get in your way, and just keep forging ahead no matter what. You may be wondering since you have no experience, though. If you choose to read this article, then the lesson contained will serve you well if you use them.

We urge you to have the attitude of making this happen on your own right rather than hiring an SEO consultant. Of course this is something you are more than capable of doing. No such beast as iron-clad, guaranteed ranking - not any more; so avoid being gullible and handing over your money to those who much such empty claims. What typically happens with those who are new is they have more time than money, but it is in your best interest to do it yourself so you learn. Also remember that you will tend to ensure all is done exactly like you want it to be.

The only thing you cannot ignore is backlinking, but you can give yourself more by using methods such as internal linking with your content. Wikipedia happens to be the biggest example of how powerful internal link building can turn out to be. If you haven't considered or used internal link building on your site, you should do it, but make sure you're linking to relevant content through your keyword in anchor text. The more internal links you're able to create, the better it is.

Blackhat SEO is basically doing things that are not accepted by the search engines, and many people view it as cheating and unethical. Using blackhat SEO techniques on your website will spoil your reputation, and it could even spoil your relationship with the search engines and make a bad impression.

One reason some like it is because you can get better results and faster, and then you will make money faster, etc. The opposite of that is whitehat SEO, and that is the mainstream and acceptable way to approach it.

Now you know a few of the basic things about doing proper SEO, and rest assured there is a lot more to this interesting field of marketing. Get used to the fact that search algorithms change all the time, and several times a year there is a major change with Google's algorithm. The basics are something we always talk about because they are fundamentally important for what you need to do. At the end of the day, we can honestly state that you will only go as far as you choose to go.

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